R.T. Rybak, the insubstantial Mayor of Minneapolis, thinks he knows how to increase sales of City water. Quality or price improvements are too sensible for R.T. He’s using tax revenue to build pretty fountains.
His (non-)thinking is that if more people knew Minneapolis Public Works sells and distributes water, more folks would buy and use more water. The stuff already flowing from household taps throughout the city and several suburbs isn't flashy enough.
"I want that romance of water in a city of waters to be something that's just core to living in our city," said Rybak.
That using more water contradicts decades of hectoring over water conservation is no obstacle to the true romantic.